Valley Bike Month T-Shirt
Client: City of Mesa Department of Transportation
Role: Graphic Designer
Brief: Create a commemorative screen-printed t-shirt for “Bike to Work Day.” The goal was to promote Mesa’s active transportation options through a high-energy, community-focused design that encourages safe cycling. The challenge was to create a concept that met the City of Mesa’s requirements but didn’t look like a traditional municipal design, and instead was a fun, approachable piece of apparel that citizens would actually want to wear.
Initial Brainstorming
First Round of Sketches
Second Round of Sketches
Concepts presented to client
Final design, following client revisions and approval. Three-color screen print.